LONDON, UNITED KINGDOM; 17 AUGUST, 2023 – Today, NME Networks announces the relaunch and comprehensive rebrand of Guitar.com: the destination for all things guitar.
Since its inception, Guitar.com has provided audiences with expert insight and opinion about the latest gear, artists and trends in the guitar world. The new-look Guitar.com launches immediately with a new commitment to creating an elevated experience for guitarists, music obsessives and industry, fuelling their passions for all things guitar.
The rebrand features a vibrant new identity rolled out across all channels, reflecting the energy and creativity of Guitar.com’s audiences and the emerging and legacy talent the brand continues to champion.
In a major new step, Guitar.com also launches an industry hub at Guitar.com/industry – a bespoke destination for industry professionals, featuring the latest news, expert industry analysis, and a job board.
The dynamic rebrand and new industry hub signal Guitar.com’s ambition to connect with global audiences through inclusive, entertaining and authentic brand experiences attracting young audiences and new brand partners across the world.
Holly Bishop, Chief Operating & Commercial Officer of NME Networks says, “We’re beyond excited to unveil a rebranded Guitar.com. This significant milestone in Guitar.com’s evolution delivers on elevating the brand experience for global audiences, partners and industry. Through the dynamic, new-look website and introduction of the industry hub, Guitar.com continues to galvanise its position as the destination for all things guitar. And this is just the beginning, with more Guitar.com announcements dropping over the coming weeks. ”
Guitar.com is the destination for all things guitar, creating experiences for guitarists, music obsessives, and industry to fuel their passions for guitar culture. Guitar.com’s global editorial team are knowledgeable, curious and expressive – dedicated to connecting audiences with their passions through fun, authentic and helpful content.
ABOUT NME NETWORKS
NME Networks is a global, next-generation media group that views the wider world of pop culture through the lens of music and connects artists and brands to music-obsessed audiences. Our portfolio of popular music-journalism brands, comprising NME, Guitar.com and MusicTech, takes audiences on a lifelong journey through musicianship and fandom. NME Networks is a part of Caldecott Music Group.
ABOUT CALDECOTT MUSIC GROUP
Headquartered in Singapore, Caldecott Music Group is a global music industry investor and innovator spanning multiple sectors, including digital (BandLab Technologies), media (NME Networks), and manufacturing/design and retail/distribution (Vista Musical Instruments). By integrating the physical, digital, and social supply chain around music, CMG brings together brands and people who are passionate about music, allowing them to deliver authentic content, products, and experiences for all music lovers.